Meet Eloise and Eloise (not one, but two!), the founders of FIGR who are here to break down stigmatisation by creating a lube you’ll want everyone to see. Working to empower women to have more pleasurable sex, they embrace the sticky stuff by being candid and open about issues that many women will have experienced in their sex lives. We had a wonderful chat with the Eloises that reminded us how we can bring playfulness and honesty to conversations about the female body. If you want to try it out for yourself, you can find the FIGR Fluid lube on our online store and in our Fitzroy flagship store - you’ll thank us later!